Jouer: 'Sunday Brunch'
Make-up that stacks, connects or clicks together is an old make-up artist secret. By using containers that stacked, they could carry around as many colours as they required in a usefully compact way. The tables have turned and now make-up artists are more likely to carry kits heaped with compacts and bottles from the likes of Dior, Chanel, Suqqu or RMK.
Where make-up that connects has reemerged, is in the teenager’s beauty bag. Mark, an American make-up line and younger sister to Avon has come up with what they call, Hook Ups, where mascara, eyeliner, even tweezers push together, end to end. You can also buy a separate tubular attachment, or Hook Up Connector, to stick things together. The idea being that you are less likely to lose one at the bottom of your bag. Mark’s fans seem to like the idea: “I was sceptical about the hookups because its just a tube of plastic. But after using a couple of the hookup makeup (mine has concealer and scandalash mascara) I can see how handy this is [sic],” said one.
Jouer, a rather chic make-up line, again from the US (and a current favourite), also plays with the idea of cosmetics that connect. Square or oblong eye shadows, blushers, lipsticks and highlighters slide together to create a larger interconnecting palette. It lends an almost er Neoplastic, Mondrian like order to your make-up. Jouer is more one for the grown ups – their ‘Champagne’ highlighter and tinted moisturiser are great. You can buy it online in the UK at Cult Beauty.
Ruby & Millie make-up, which sadly is no longer available (although you can still find a few pieces on Ebay) were the first to introduce the idea of stackable make-up to the high street. I remember the neat, circular, professional looking compacts, which clicked together and could be moved, top to bottom as you worked your way from concealer, to blusher to lipgloss.
by email
RSS
